Gucci and a number of other luxury fashion brands are reportedly close to launching non-fungible tokens (NFTs)

According to information from Vogue Business, Gucci and a number of other high-end fashion brands are said to be about to launch non-fungible tokens (NFTs).

Gucci, other luxury fashion brands are poised to launch NFTs

Gucci recently confirmed to the news agency that it is only a matter of time before the couture will release the NFT. NFTs are digital certificates or tokens tied to unique collectibles. They have grown significantly in popularity in recent months, especially after one of Beeple’s NFTs sold for nearly $70 million last month.

Several other high fashion brands are also about to release NFT, such as Neuno. Specifically, the fashion collection platform Neuno is currently working with five luxury fashion houses to launch NFTs. Neuno is built on the Dapper Labs Flow blockchain, according to its website

CEO Natalie Johnson shared:

“We want to be the universal 3D wardrobe that plugs into everything. For example, imagine if somebody bought the iconic J Lo Versace dress on our site.”

Johnson said customers will be able to purchase NFT with their credit cards, eliminating the need to own crypto.

According to tracker Dappradar.com, over 300 million dollars of NFT has been traded in the past 30 days. NBA Top Shot remains the top market, followed by CryptoPunks and Rarible.

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