Charles Hoskinson on Marketing and Adoption: Real-world Cardano use cases must be in deployment
On May 7th, 2020, Charles Hoskinson sat down to give an update two on the theory behind the marketing and adoption of Cardano.
Real-world Cardano use cases must be in deployment
The majority of people who care about marketing want the price point of ADA to go up. The minority of people who care about marketing want to know specifically why these systems matter to the broader world.
Charles Hoskinson is a mathematician, founder of Cardano and co-founder of Ethereum which are two of the world’s most popular cryptocurrency networks
In terms of the first group, there is very little that IOHK can do in terms of making the price of ADA rise or fall. Cardano engineers and developer’s job is to build things and solve difficult problems.
Some people wonder why a regular database is insufficient. Why do we need blockchains or open systems? Because Cardano wishes to become an industry to make the case that blockchains are necessary.
In the end, when these systems achieve real-world utility, the price of ADA will inevitably arise. This will happen as these technologies become more valuable to society. Supply and demand will raise the price. It is not the intended goal, and it is a secondary side effect of solving problems with good technology. It is an economic consequence.
In the U.S., governors must now wrestle with the choice of opening their state economy. At times like this, a direct referendum could give us our answer. Most established democracies do not have this capability.
This is a circumstance where we could look to a blockchain-based system. The reason that Blockchain would work in this case is because of our lack of faith in governing systems and our need to establish trust for collective action. We must also build confidence in how voting happens. Paper ballots and voting machines are often looked at as illegitimate by some.
Blockchains are transnational, and they are immutable. The government has had an enormous amount of difficulty, merely sending money to citizens. They wanted to send $1200 to every citizen. As it turns out, this was significantly difficult. In one of the bills proposed, there was a ‘digital dollar.’ Blockchains became an idea in the face of the crisis.
Blockchain can even help farmers
One possible use case could be fertilizer subsidies to farmers. By giving the necessary tools to farmers alongside education, we can increase their output. This moves them from sustenance farming to market farming. The tools and techniques that we use to do this in a federated system can be used to deploy an identity system. From this, we can make micro market places, collective decision making, and voting. This can be done without government participation.
These are only some examples of things that can be done with the technology that we have. The writing is on the wall. This is coming. Policymakers don’t have an option. Globalization is forcing everyone to change. When Starbucks says that we will only buy fair trade sustainable farming sources, then small scale farms must have a way of proving this to large companies.
Policymakers in these countries have to upgrade millions of people. Only 2% of farmers in Ethiopia have cell phone penetration. Cardano project is about pushing power to the edges of the world rather than siloing it at the center.
Africa is also more accessible to Blockchain
Currently, Cardano has many people working in African countries. This is where the opportunities lie. There will be a pan-African currency like the Euro in the next 30 years. Maybe this will be the first pan-currency that is a cryptocurrency.
This is not simple. There will be regression and economic collapse. All of these setbacks must be tolerated and worked with. The most excellent systems ever constructed produce well for all of us by relying on our self-interest. This is how Cardano will achieve broadscale adoption.
This system has nothing to do with money. It is about making the society that we want to live in in the future. Sometimes you need to go outside of the system to create something far better. Blockchain gives us sound money, and it gives us the ability to regulate our society in healthy ways, it also provides us with the ability to endow liberty to everybody.
Use of Cardano will boost the economies of many nations
Cardano’s Friends and Family Testnet will be launched on May 11th and offers members of the community an environment in which they can extensively test all functions of the future Mainnet. The aim of IOHK is to impart knowledge so that a Cardano employee does not necessarily have to answer questions, but the community can help itself.
Next week is going to be a lot of fun. F&F Haskell Shelley Testnet! At this velocity, the public testnet won’t be far off and then the pledge, saturation and desirability debate begins with the stakepool operators hammering it out with Kevin and Co. Shelley…smells like victory
— Charles Hoskinson (@IOHK_Charles) May 8, 2020
This not only promotes the further development of the ecosystem and relieves the developers, but also supports the social cohesion and adaptation of Cardano. Charles Hoskinson describes in a new video that it is not easy to define the parameters, but it is more important to clarify the consequences of the defined parameters:
“But you don’t just set these things in a vacuum, you have to talk about the consumers of these systems including the saturation parameters as well as the desirability index and so forth.”
Hoskinson expressed pride in what the community has achieved so far in cooperation with the Cardano Foundation and described how Cardano could push the future of the economies of many nations worldwide, as it opens up new business models and makes them very easy to implement. So far there is already a demand for Cardano products and services from 100 countries:
“Cardano is a platform that enables new types of business models and it’s a platform that has many different actors from those who govern, from those who operate, from those who develop and it’s going to really push the future economies of many nations.”
Read more:
- Charles Hoskinson Took To Twitter To Ask That He Not Be Referred To As The Founder Of Ethereum
- Charles Hoskinson: Meanwhile In Cardano Land, A Wizard Arrives Precisely When He Means To!