Binance has announced a partnership with MrPay, a licensed software provider, to make Binance Gift Card available in 5000 locations across major cities in Italy. This is the first time the Binance Gift Card will be introduced via physical outlets in the region, offering convenience for users who wish to purchase crypto offline with cash and top up on Binance easily.
Through kiosks and local shops, users can buy cryptocurrencies in the format of Binance Gift Card with different supported payment methods including cash (within the limits prescribed by the law). Users will receive the 16-digit redemption code of the Binance Gift Card printed on the receipt, which they can redeem via the Binance website with 0 fees.
MrPay, a licensed software provider with over 15 years of digital transformation experience, is registered in Italy as a VASP with the Organismo Agenti e Mediatori (OAM). The partnership holistically enhances MrPay’s crypto deposit service and reinforces Binance Italy S.R.L. as a Virtual Asset Service Provider (VASP) registered with the Organismo Agenti e Mediatori (OAM).
For users who are interested in buying crypto via offline kiosks in Italy, they can contact Binance Italy Customer Support to retrieve information on where to get access to Binance Gift Card via MrPay kiosks. Users may look for AM kiosk machines and stickers that say “Acquista crypto” with a Binance Gift Card logo. Binance Gift Card will be visible under the category of “Crypto”. If the crypto category is not available on the kiosk, then they can ask at the cashier inside the shop to buy a Binance Gift Card. However, gift card availability may vary per kiosk machine or local shop.
To redeem Binance Gift Cards, users can either paste their redemption code and redeem via the Gift Card Website or go to Profile – Gift Card – Redeem in the Binance App, select the redeem option and enter the 16-digit redemption code to redeem.
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