Axe announced the launch of a Dogecoin-themed and “crypto scented” body spray, DOGE price up more than 10%
The company that owns the men’s grooming brand, Axe, has announced the launch of a Dogecoin-themed and “crypto scented” body spray.
Axe and Dogecoin team up to bring “much wow” in a bodyspray
About 1,000 lucky Americans participated in the giveaway of a limited edition Dogecoin-themed body spray called “The Dogecan.” Body spray was released by men’s grooming brand Axe, a subsidiary of the firm Unilever. Axe scents are created for young male consumers, and the Dogecan product allegedly contains a “crypto scent,” which lasts up to 48 hours.
— Dogecoin Rise 🐕🪙📈🚀🌕 (@DogecoinRise) July 19, 2021
Dogecan products are only being released to US residents, as Axe is branded “Lynx” in China, New Zealand, Ireland, Malta, Australia, and the United Kingdom. The question on everyone’s mind is, what does it smell like? Let’s hope it doesn’t look like a wet dog. The Axe marketing team describes it as a “dank musk,” which doesn’t sound pleasant at first. Following the tweet, the website’s campaign page now shows the dogecoin body spray products are all gone.
Axe also saw a significant amount of traffic, as one individual noted on Twitter, saying that the “Doge army is so strong that their website is down.”
Axe is not the only brand that has jumped on the Dogecoin hype train. Meat stick vendor Slim Jim and Mars brand candies are also DOGE fans.
Conagra Brands (Slim Jim’s parent company) detailed during a company earnings call that Slim Jim has seen an uptick in audience interaction since the tweets. To this day, Slim Jim’s official Twitter account still tweets about DOGE.
Source: Slim Jim/Twitter
As AZCoin News reported, the American company Mars, Snickers, also tweeted about DOGE. In fact, the online marketplace Newegg teamed up with Snickers and Milky Way (both owned by Mars) to celebrate “Doge Day” last April.
At the moment, DOGE is trading at $0.1805, up more than 10% in the last 24 hours.
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