Ava Labs Launches Arcad3 Program, Revolutionizing Web2 Gaming in the Web3 Era
Ava Labs, a renowned blockchain technology provider, has recently introduced a groundbreaking program called Arcad3, aimed at empowering Web2 gaming leaders to embrace the world of Web3 gaming. The program’s inaugural cohort includes prominent Japanese media powerhouses, GREE and Gumi, who will headline the initiative.
Arcad3 serves as a comprehensive platform that equips Web2 game companies with the necessary tools and knowledge to navigate the challenges of Web3 gaming. It offers expertise in various areas, including blockchain technology, marketing strategies, and tokenomics implementation. The program acts as a vital link, connecting Web2 publishers with leading studios, guilds, and other groups actively involved in the development of Web3 gaming.
Participants of the Arcad3 program gain access to a carefully curated range of Web3 brands, providing them with invaluable insights into crucial aspects of Web3 gaming such as non-fungible tokens (NFTs), technical infrastructure, Web3 culture, and innovative blockchain gaming strategies. The program fosters collaboration, learning, and potential investment opportunities alongside top Web3 game developers, all without imposing significant short-term commitments.
Arcad3 focuses on enhancing various aspects of Web2 gaming to align with the Web3 gaming ecosystem. It introduces participants to innovative approaches to game monetization, including in-game advertising, sponsored prize pools, revenue sharing with modders and user-generated content creators, and the incorporation of tradable in-game items as NFTs. Additionally, the program assists in devising marketing and user acquisition strategies by exploring avenues such as on-chain affiliate marketing with eSports teams and influencers, offering free mint passes to boost user engagement, and incentivizing content creation through in-game tokens. Risk management is also addressed through facilitating the trading of tokenized in-game items and ensuring compliance with relevant regulations.
The Arcad3 program has attracted a stellar lineup of Web3 pioneers, including Republic Crypto, Shrapnel, Gunz Chain by Gunzilla, Dynasty Studios, DeFi Kingdoms, Blitz by TSM, 2dao3, and Avalaunch. Their participation adds significant value to the program’s ecosystem, further fostering collaboration and innovation within the Web3 gaming industry.
Ava Labs provides premium technical, business development, and advisory support to all program members. Technical support includes access to a dedicated Slack channel, weekly technical office hours, and consultations on user experience (UX) for Web3 products. Business development support involves sharing deal flow and facilitating investor sourcing for Arcad3 partners and their portfolio companies. Additionally, Ava Labs offers advisory support, covering tokenomics design, access to the Avalanche ecosystem partners and service providers, and guidance on user acquisition strategies.
Furthermore, Arcad3 participants benefit from a robust marketing engine led by Ava Labs’ gaming marketing team. This includes event activations, paid marketing campaigns, public relations activities, and custom-designed campaigns tailored to expand their audience and increase visibility.
In conclusion, the launch of the Arcad3 program by Ava Labs marks a significant milestone in bridging the gap between Web2 and Web3 gaming. By providing comprehensive support, fostering collaboration, and offering valuable expertise, Arcad3 empowers Web2 gaming leaders to successfully navigate the challenges and embrace the opportunities of Web3 gaming. As the gaming industry continues to evolve, this initiative promises to drive innovation and shape the future of Web3 games on the Avalanche platform.
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